CASE STUDY

Powerlytics

The Brief

Powering Better Decisions

Reinvigorate the brand, website and content of an exciting data analytics and decisioning company, to power their next stage of growth.

Powerlytics

The COMPANY

Powerlytics has a vision to empower businesses to make better decisions, by providing them with the best possible financial data, tools and intelligence.

PowerlyticsPowerlytics

The CHALLENGE

To support an ambitious growth strategy, Powerlytics selected Origin to help refresh the brand and upgrade the company website, content and marketing assets.

Powerlytics

The Solution

We worked with the Powerlytics team to bring their brand identity into line with the aspirations of the business and the expectations of the market. We also introduced a story-telling approach to the Powerlytics proposition and a visual language which can be used to communicate with customers in an engaging and consistent way. We put all of this together in a new company website which now sits at the centre of an ambitious content marketing and lead generation strategy.

PowerlyticsPowerlytics

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Alchemy

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